About us


We are Loyals - the brand communications agency for the world of tomorrow. Always looking for 'the next big thing', because the market is constantly changing. We don’t just want to keep up, we want to stay ahead. This means we can advise and continue to co-create with our customers. We make sure that they’re ready for the future.

We are built on a strong online backbone, but also believe in good creation, design and live (brand) events. Our analysts understand the power of data and know how to use this data. Whether it comes from social media, a website or an event.

It’s objectives that can help our customers to grow. That’s obvious. But we always start from the inside, the 'core' of the organization. Because if you work from the 'core', you’re always authentic, whether we co-create our customers’ brand experience or a new campaign concept. We do this according to the Loyals 'Cut the crap' marketing method.

Our specialists know exactly how to use the right marketing communication mix to achieve goals. They’re not afraid to change these products again, if the market demands this. Because constant change also means constant opportunities!

core values

We firmly believe in the core values of a brand. They are the 'core' of the organisation and ensure that in marketing statements you do not call out things that you cannot live up to internally. They make every company unique. Of course, Loyals also has core values. We always advise our clients to keep the core values internal, but in the context of fellowship (no. 2) we are happy to share our core values with you.

1. perfect results

We go for the best result that is possible. This means that we take into account frameworks such as budget and time. We are not afraid to think outside the box. We motivate each other and our customers to look further. We are well prepared, realistic and honest.

2. Fellowship

Loyals is built on a team that functions as a family business. With all its pros and cons. We are also looking for a family click in our customers, this is the only way we can work together on growth. Co-creation is our starting point, innovation is a team play!

3. Gut feeling

If possible, we act on feeling. That also means that we are sometimes stubborn and daring to do so. This keeps us surprised and astonished.

4. Cut the crap

Just do it. But we always keep reflecting and looking for areas for improvement. We share our knowledge, ideas and developments. In this way we continue to improve ourselves and our work. Don't make things difficult if they can be done easily!

5. Ahead of the game

We are always looking for new opportunities and developments. Our positive thinking and growth is our fuel. Constantly looking around and sharing what is happening. The world is moving very fast and we want to lead the way.

6. Never get comfortable

We are not standing still. Never. We are always on the move and we adjust, long before it breaks. You cannot rust with us, because it will never stay the same for a long time. That's what we like. It makes us flexible, in order we can come along. With the market, with developments and with our customers.

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