Exciting. Challenging. Different.
Blue Curaçao. Need I say more? The blue liqueur is one of the most famous and recognizable liquors in the world and doesn’t require much of an introduction. The orange-flavored drink, produced by Senior & Co, is used in a wide variety of cocktails.
To capture the fresh flavor of Curaçao oranges in the liqueur, it is created at the Landhuis Chobolobo mansion. The 19th-century distillery in the heart of Willemstad is considered ‘The home of the genuine Curaçao Liqueur.’ A tropical piece of history, where over 150,000 visitors travel every year to learn more about the story, the heritage, and the production process of Senior & Co’s Blue Curaçao.
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01. Assignment
Senior & Co decided it was time for the next step: the unveiling of The Blue Curaçao Experience. The Blue Curaçao Experience focuses fully on the interactive features surrounding Senior & Co, instilling the tour with rich experience, fun, and challenges.
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02. Execution
To bring this feeling to the outside world, we assisted Senior & Co in the design of a website that:
● Strongly places the fun and interactivity of The Blue Curaçao Experience tour front and center.
● Is easy to navigate, lowering any barriers to booking a tour.
● Has a look and feel that match the Senior & Co brand identity.
03. Result
The result is a quick-loading and user-friendly adaptive website with easy content management accessibility for TBCE. Cheers!
Check out the results here!