Cookie & Privacy Statement

Cookie statement

What is a cookie?
We make use of cookies on this website. A cookie is a simple, small file that is sent with pages from this website [and/or Flash applications] and stored by your browser on the hard drive of your computer. The information stored in the cookie can be sent back to our servers on a subsequent visit.

Which cookies does Loyals use and for what purpose?

Use of functional cookies
With the help of a functional cookie we can recognize when you visit our website again. This is how the website can be specially tailored to your preferences. When you give permission for us to store cookies, we can remember this by means of a cookie. Because of this you do not have to repeat your preferences, so you save time and make better use of our website. You can delete functional cookies via your browser settings.

Use of session cookies
By using a session cookie, we can see which parts of the website you have viewed during this visit. We can tailor our service as much as possible to the surfing behaviour of our visitors. These cookies are automatically deleted when you close your web browser.

Tracking our own cookies
With your permission we will store a cookie on your device, which can be retrieved when you visit a site on our network. This allows us to find out that you have been on our other website(s) in addition to our website. The resulting profile is not linked to your name, address, email address, etc., but only serves to match advertisements to your profile, so that they are as relevant as possible for you.

Tracking cookies from our advertisers
With your permission our advertisers store "tracking cookies" on your device. They use these cookies to keep track of which pages you visit on their network, in order to build up a profile of your online surfing behaviour. This profile is based on comparable information that they receive from your visit to other websites on their network. This profile is not linked to your name, address, email address and the like as known to us, but only serves to match advertisements to your profile so that they are as relevant as possible for you.

Google Analytics
Through our website a cookie is stored as part of the ’’Analytics’’ service by American company Google. We use this service to track and get reports on how visitors use the website. Google may provide this information to third parties if Google is legally obliged to do so, or if third parties process the information on behalf of Google. We have no influence on this. We have not allowed Google to use the obtained analytics information for other Google services.

The information Google collects is anonymised as much as possible. Your IP address is not included by default. If you give permission for using your IP address, your website visit will be registered up to residence level. The collected information is transferred to and stored by Google on servers in the United States. Google maintains the Privacy Shield principles and is affiliated with the Privacy Shield programme of the US Department of Commerce. This means that there is an appropriate level of protection for the processing of any personal data.

Social plug ins
On our website buttons are included to promote web pages ("like") or share ("tweet") on social networks like Facebook and Twitter. These buttons work through pieces of code that come from Facebook, Twitter or other social media platforms themselves. Cookies are stored through this code. We have no influence on that. Read the privacy statement of Facebook, Twitter and other social media platforms (which can change regularly) to read what they do with your (personal) data that they process via these cookies.

The information they collect is anonymised as much as possible. The information is transferred to and stored on servers in the United States through Twitter, Facebook, Google + and LinkedIn. LinkedIn, Twitter, Facebook and Google + adhere to the Privacy Shield principles and are affiliated with the Privacy Shield programme of the US Department of Commerce. This means that there is an appropriate level of protection for the processing of any personal data.

Right of inspection and correction or removal of your data
You have the right to request access to and correction or deletion of your data. See our contact page for this. To prevent abuse, we can ask you to adequately identify yourself. When it comes to access to personal data linked to a cookie, you need to send a copy of the cookie in question. You can find it in the settings of your browser.

Switching cookies on and off and deleting them
More information about switching on and off and removing cookies in your browser can be found in the instructions and/or using the help function of your browser.

You can easily change the cookie preferences you chose on your first visit to the website.

Last modified on May 17, 2018

Privacy statement

Loyals, established at Industrieweg 15 3641 RK Mijdrecht, is responsible for the processing of personal data as shown in this privacy statement.

Contact details: 
Industrieweg 15 
3641 RK Mijdrecht 

Personal data that we process
Loyals processes your personal data by using our services and/or by providing this information to us. Below you will find an overview of the personal data that we process:

  • First and last name
  • Gender
  • Address
  • Phone number
  • Email address
  • IP address
  • Information about your activities on our website

Special and/or sensitive personal data that we process
Our website and/or service does not intend to collect data about website visitors who are younger than 16 years. Unless they have permission from parents or guardians. However, we can not check if a visitor is older than 16. We encourage parents to be involved in the online activities of their children, in order to prevent data about children being collected without parental consent. If you are convinced that we have collected personal information from a minor without this permission, please contact us via, and we will delete this information.

For what purpose and on what basis we process personal data
Loyals processes your personal data for the following purposes:

  • Handling your payment
  • Sending our newsletter and/or advertising brochure
  • To call or email you if necessary to carry out our services
  • Inform you about changes to our services and products
  • Allow you to create an account
  • To deliver goods and services to you
  • Loyals analyses your behaviour on the website in order to improve the website and to tailor the range of products and services to your preferences.
  • Loyals tracks your surfing behaviour across various websites with which we tailor our products and services to your needs.
  • Loyals also processes personal data if we are legally obliged to do so, such as information that we need for our tax return.

How long we store personal data
Loyals does not store your personal data longer than is strictly necessary to achieve the goals for which your data is collected. We use the following retention periods for the following (categories) of personal data:

Personal data Reason Retention period
First and last name To be able to address you properly when you call back or send a message by email or by post Indefinite period
Gender To be able to address you properly Indefinite period
Address details To be able to send you messages by email if necessary Indefinite period
Phone number To be able to call you in special circumstances Indefinite period
Email address

To be able to reply or to send a newsletter if you have given permission

Indefinite period
IP address To determine your location when you visit the website Indefinite period
Information about your activities on our website For analysis for website optimization Indefinite period


Sharing personal data with third parties
Loyals will only provide third parties and only if this is necessary for the execution of our agreement with you or to comply with a legal obligation.

Cookies, or similar techniques, that we use
Loyals uses functional, analytical and tracking cookies. A cookie is a small text file that is stored in the browser of your computer, tablet or smartphone when you first visit this website. Loyals uses cookies with a purely technical functionality. These ensure that the website works properly and that, for example, your preferred settings are remembered. These cookies are also used to make the website work well and to optimize it. In addition, we store cookies that keep track of your browsing habits so that we can offer customized content and advertisements. On your first visit to our website we already informed you about these cookies and we asked you for permission to store them. You can opt out of cookies by setting your internet browser so that it does not store cookies anymore. In addition, you can also delete all information previously saved via the settings of your browser. For more information, see the various websites at the bottom of the Cookie Statement.

Cookies are also stored on this website by third parties. These are for example advertisers and/or social media companies. See the overview below:

Cookie Source Function Storage period
collect google analytics Measuring website visit sessie
fr facebook

For showing advertisements

3 maanden
impression.php/# facebook Following visits from Facebook sessie
NID google For tracking ad visit 6 maanden
PREF youtube For statistics video visit 8 maanden
r/collect doubleclick For showing interesting advertisements sessie
tr facebook Following visits from Facebook sessie
VISITOR_INFO1_LIVE youtube For optimal placement of Youtube videos on the website 179 dagen
YSC Youtube For statistics video visit  sessie


Statistical research
Loyals strives to provide you with websites and/or applications of the highest quality. It is necessary for Loyals to carry out statistical research on a regular basis so that, where necessary, it can adjust its websites and/or applications.

Loyals can use your information for this statistical research. Only specially designated Loyals employees have access to your Information for this purpose. The results of the research are always aggregated. This means that the data in the research result can not be traced back to you personally.

Access, modify or delete data
You have the right to access, modify or delete your personal data. You also have the right to withdraw your consent to the data processing or to object to the processing of your personal data by Loyals and you have the right to data portability. This means that you can submit a request to us to send the personal information we hold to you or another organization mentioned by you in a computer file. You can send a request for access, modification, deletion, data transfer of your personal data or request for cancellation of your consent or objection to the processing of your personal data to To ensure that the request for access has been made by you, we ask you to send a copy of your ID with the request. Black out your passport photo, MRZ (machine readable zone, the strip with numbers at the bottom of the passport), passport number and Citizen Service Number (BSN) in this copy. This is to protect your privacy. We will respond as soon as possible but within four weeks, at your request. Loyals also wants to point out that you have the option to file a complaint with the national supervisory authority, the Dutch Data Protection Authority.

How we protect personal data
Loyals takes the protection of your data seriously and takes appropriate measures to prevent misuse, loss, unauthorized access, unwanted disclosure and unauthorized modification. If you feel that your data is not properly secured or there are indications of misuse, please contact us via Loyals has taken the following measures to protect your personal information:

Loyals applies TLS (formerly SSL). We send your data via a secure internet connection. You can see this by the address bar 'https' and the padlock in the address bar.


If you have any questions about this Cookie & Privacy Statement you can send us a message using the contact form on

Last modified on May 17, 2018

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